Members Can Access The digital marketing plan example PDFs

We have a range of resources within our Digital Marketing Strategy and Planning Toolkit, FREE and paid to help managers plan, manage and Optimize YOUR Digital Marketing and easily create a digital marketing strategy...

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Getting the most from the many marketing opportunities available today is challenging. In creating your new site, we want to offer advice to make a difference, so our set of how to's

This is what drives us, what we advise you, what we think you need to be successful in today's marketing...

1. Digital marketing is Marketing.

2. You need a strategy.

3. Measurement and optimisation are the foundation.

4. Joined-up customer-centred marketing is essential.

5. Keep communications human

6. Be agile

7. Inbound marketing trumps outbound marketing

8. Engagement is the real challenge

9. Think Global, Act Local

10. Markets are conversations

Our marketing planning and management resources

To help marketers make more of online marketing, we've created a learning platform all members can access when signed-in.

• Best practice guides and templates - our premium members plan, manage and optimise their marketing using our practical templates, guides and Quick Wins

• Digital marketing e-learning - our great value training and how-to screencasts enable you to learn how to improve your marketing expertise. What's more you can influence them, let us know about the topics you want to hear about or be involved with.

• Interactive digital business capability graders and staff skills assessment tool to create a personalized learning plan

• An active community - you can ask questions and share advice on whatever is bugging you, whether that's challenges, future opportunities, tools, stats or suppliers. Our belief is that there's no better resource than other people like you!