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User intent - Wikipedia
User intent or query intent is the identification and categorization of what a user online intended or wanted when they typed their search terms into an online web search engine for the purpose of search engine optimization or conversion rate optimization . As an Example, the goal of a user, can be fact-checking, comparison shopping or filling downtime.
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Customer data platform - Wikipedia
A Customer Data Platform ( CDP ) is a marketer -based management system. It creates a persistent, unified customer database that is accessible to other systems. Data is pulled from multiple sources, cleaned and combined to create a single customer profile . This structured data is then made available to other marketing systems. A CDP provides real-time segmentation for personalized marketing.
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Digital marketing blog - Econsultancy
The latest global marketing, digital and ecommerce insights you need to know from Econsultancy's award-winning analysts and experts.
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Visual marketing - Wikipedia
Visual marketing is the discipline studying the relationship between an object, the context it is placed in and its relevant image. Representing a disciplinary link between economy , visual perception laws and cognitive psychology , the subject mainly applies to businesses such as fashion and design .
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